Creating DISTINCTION, VALUE and DEMAND.
There is little doubt that the industry is rapidly evolving. The elderly are more active and healthy than they were just a decade or two ago… and they are more selective than at any other time. Senior housing, however, is focused on function – – basically on services and amenities. The reality of this shortcoming is that this approach requires little creativity and is generally easy to duplicate. Worse yet, such thinking offers seniors a one-size-fits-all product perception, and is fundamentally communicating a “life-maintenance” attitude.
SRI takes a very different approach. We do not see our role as managers of senior housing. Instead, we strive to emphasize and enhance “living” for residents, who quickly become family members to our associates. Our brand development approach easily distinguishes a community from the generic pool of competitors, and creates an experiential lifestyle. Our expertise enables us to create environments that inspire and enrich lives every day, and to focus on addressing the wants, not just the needs of audiences – – today and tomorrow.
Seagrass Village is a resort-style brand and product, indigenous to Florida and Alabama coastal locations like Fleming Island, Panama City Beach, Port Orange and Gulf Shores.
Sunflower Springs is a brand located along and flavored by the original Florida Gulf Coast highway. The atmosphere is light and inspiring, and best described as “pure sunshine.”
The Superior Residences brand re-invigoration recalls the affluent “Grove House” image of the Old Florida aristo-casual era. The environment is sensory-designed for memory stimulation.
At The Canopy, experience is the priority. Residents discover exceptional caregivers and extraordinary care, tailored to their preferences. Whatever the need or desire, day or night, it is delivered. Like a boutique hotel, with excellent cuisine, fun events, interesting classes and unrivaled customized care.
“While the senior housing industry seems content to define itself by laundry lists of services and amenities, SRI Management take a different approach. When all things are equal, people choose experiences over stays.”
… Don Bishop
“A country club atmosphere with casual, Southern charm” is the phrase often heard when describing a Claiborne lifestyle. From the attitude of the associates, to the cuisine and the environment, The Claiborne brand and each community is crafted to provide a sense of “entitlement” for residents.
THE HERON COLLECTION
Each “Heron” community inspires feelings of a calming sunrise on a tranquil shoreline. Whether the location is lakeside or near the sea, there is assuredly a sense of fresh citrus, crisp whites and happy, social gatherings.
SRI'S SIGNATURE SERIES
The SRI Signature Series is an eclectic portfolio of communities throughout the southeastern coastline and northern portion of Florida. Each concept is fresh and individualized, and inspired to reflect its respective locale.
The Harper’s Station brand pays homage to the Highlands lifestyle. Bright, open interiors. Exteriors accented with stone, lattice and copper. Rich, tranquil, simple… comfortably suited in the Allegheny region of the east.